Vintimtim | Wine Packaging Success Story | Smurfit Kappa
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wine packaging, wine box, wine shipper box

SUCCESS STORY

See how we helped a Brazilian wine distributor ship wine by the glass in an impactful, personalised eCommerce pack

The Challenge

Vintimtim wants to make wine consumption practical and convenient by offering consumers wine by the glass. Its current packaging held only one glass and didn't present the product well. The challenge was to create a personalised eCommerce pack that could present three types of wine in individual glasses, all whilst ensuring quality, safety, and value for money.

wine packaging, wine box
Wine packaging, wine box
The Approach
Our team designed a solution which could hold the equivalent of a bottle of wine in 3 glasses of different types. To ensure the glasses remained intact, a recyclable corrugated support was incorporated into the box. To further enhance the customer experience, our team added in the option to digital print customer names on the wine box, providing a unique and personalised touch.
Wine packaging, wine box
The Result

The innovative solution is not only 100% recyclable, but also provides an exceptional consumer experience, clearly communicating the brand's message and product benefits. Thanks to the new corrugated insert, the glasses are now fully protected, mitigating the risk of damage during transportation and lowering associated costs. The optimised design also allows only for single-sided printing, minimising any additional costs linked with double-flow production.

Wine packaging, wine box

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