Advent calendar packaging for Beer52 | Case Study
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Beer Advent calendar packaging

SUCCESS STORY

Beer52’s hunt for a bold and brew-tiful advent calendar to tap into seasonal sales

THE CHALLENGE
Beer52 is a craft beer club that delivers handpicked, small-batch brews to customers. One of its most popular offerings is the Craft Beer Advent Calendar featuring 24 unique beers  The challenge was to design a sustainable, custom-made calendar that used minimal materials while still capturing the festive spirit and reflecting Beer52's unique identity.
Beer Advent Calendar Packaging
Beer Advent Calendar
THE APPROACH
Our design team set out to create an advent calendar that delivered a strong 'wow' factor while prioritising speed and ease of assembly. The result was a three-piece solution made entirely from paper-based materials, designed for quick construction and durable enough to withstand the demands of the supply chain.
Beer Advent Calendar
THE RESULTS
The combination of a smart structural design and vibrant, high-quality printing not only enhances the premium feel of the advent calendar but also helps Beer52 stand out from the competition. From concept to delivery, Smurfit Westrock worked closely with Beer52 to ensure seasonal success with a reliable and sustainable corrugated packaging solution.
Advent Calendar Packaging

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