RETAIL PACKAGING SOLUTIONS

Retail packaging solutions that deliver from the production line to the checkout

Retail packaging solutions to grab consumer attention in-store and help grow sales.

Research shows that up to 82% of shopper decisions are made at the point of purchase. The average consumer spends 20 minutes shopping and 3 minutes choosing products. Even more challenging, they are less brand loyal and have more choice than ever before.

Marketers can capitalise on this by integrating packaging into their overall strategy. Every day we help brands develop retail packaging which is proven to boost sales quickly and cost effectively, giving you maximum brand benefit where it matters most. At the point of purchase.

We offer a variety of retail packaging solutions in a selection of materials and combine innovative structural design with high-quality print to maximise brand impact and drive increased sales.

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How important is retail packaging?

Retail packaging not only simplifies the display and restocking of your products for stores, but it should also catch the shopper's eye, entice them to take a closer look, and ultimately encourage them to pick up your product and make a purchase.

retail packaging, retail ready packaging, shelf ready packaging

POWER OF RETAIL PACKAGING

See how the right retail packaging design has been proven to attract and convert shoppers in-store

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TOP 10 DESIGNS

Looking for inspiration with your retail packaging? Explore our top ten retail packaging designs

Frequently Asked Questions about retail packaging

When aiming to attract shoppers in a retail environment, ensuring your packaging is both visible and recognisable is essential. Smurfit Kappa's retail packaging helps your product stand out from competitors on the shelf. We achieve this by designing striking visuals paired with robust structural elements. For instance, this could involve combining contrasting shapes and colours to create a design that is not only distinctive from competing products but also appealing to consumers.

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