Premium Spirits Tube Packaging
Premium paper-based tube packaging and the drinks sector make the perfect pairing; particularly when it comes to premiumising your spirit products and showcasing quality.
From whisky to rum, tequila to champagne, and every tipple in between, our 100% recyclable paper-based tube packaging allows you to showcase your brand’s delicious drinks offering in a way that appeals to the growing number of eco-conscious shoppers.
With 46% of consumers saying that being sustainable is most important in drinks packaging (Mintel) now is the time to tap into new opportunities to differentiate and future-proof your business.
This unique drinks packaging stands out on shelves and screens, giving your beverages the best chance of getting noticed, picked and purchased in competitive retail environments both in-store and online.
Paper-based tubes deliver optimum value through an elevated premium experience and give your target customers a compelling reason to pick you over competing brands.
With the perfect balance of sophistication and sustainability, paper-based tube packaging is bursting with benefits for both your business and your customers.
What are the features of premium spirits tube packaging?
- Diameter range: 38mm to 111mm and height range: 40mm to 980mm
- Fully recyclable: Designed to be easily recycled in domestic schemes, making your products more appealing to eco-conscious consumers who crave convenience.
- Perfect fit: Find your product’s perfect fit thanks to the various tube sizes available, including 200ml, 700ml, 750ml and 1 litre.
- Easy to handle: Lightweight and easy to handle, making your products more convenient for both retailers and consumers.
- Beautifully bespoke: All aspects of paper-based tubes can be customised, including lids and bases, to create truly eye-catching and on-brand, powerful packaging solutions.
- Stand out: Uniquely shaped paper-based drinks tubes help your products stand out on crowded shelves and show consumers your brand dares to be different.
- Range of print options: Crisp, high-quality printing with flawless finishes, such as foil, textured emboss, varnishes and inside print, take your packaging to the next level and satisfy all the senses.
- Ultimate flexibility: Ability to change print, quantities and sizes easily enable you to take advantage of special calendar events/seasons for limited edition promotions that help to drive sales.
What are the benefits of premium spirits tube packaging?
- Better for everyone: 100% recyclable, making it an eco-friendly and sustainable choice to appeal to changing consumer demands and help your business meet its sustainability goals. After all, sustainability has been identified as the most important driver of corporate reputation, contributing 45% to positive perceptions of a company (Kantar).
- Brand boosting: Empowers you to create unique and visually appealing packaging to drive brand awareness and help you proudly shout about your brand and drive sales.
- Value adding: Premiumises and enhances the perceived value of your products, creating a feeling of luxury, and appealing to value and quality-driven consumers – helping you to maximise profits.
- Robust protection: All about the base, no trouble. Unique paper base composition safeguards products from damage during transit and reduces returns, giving your customers.
A guaranteed supply from a trusted source
To further enhance your Composite tube packaging, additional decorative options can be added. The visual appeal, touch and feel of embossing, foil blocking and other additional finishes help resonate with the consumer and trigger emotive associations. These memories can then trigger repeat purchase, recommendations and purchase as a gift.
We have recognised this and offer a wide range of decorative options to our customers to ensure they can really make their product to have the impact they desire through the medium of premiumised packaging.
Decorative options include:
- Offset lithographic print
- Foil blocking, both conventional and digital
- Embossing and debossing
- High build varnish
- Soft touch laminate or varnish
- Spot varnish
- Coloured or printed liners
- Colour matched lids and bases
- Embossed and debossed lids
What is product fulfilment?
As with every packaging project, there are many aspects to consider. At Smurfit Kappa Composites we offer the service of product fulfilment – to help our customers as much as we can.
We are able to place tubes into shipper cases and supply these to our customers for ease when it comes to their bottling lines. This helps reduce cost to our customers and allows their operations to run more efficiently.
In addition to shipper case fulfilment we are also able to offer the following:
- Rope handles
- Inserts
- Stickering – bespoke markets, short runs, specials and cask products
“As we continue to build our premium single malt whisky brand "Filey Bay", it's paramount that we are supported by experienced, quality lead partners like Smurfit Kappa Composites”
David Thompson, Managing Director and Co-Founder of Spirit of Yorkshire
Sustainable premium paper-based tubes
With paper-based tubes appealing to environmentally responsible consumers, integrating them into your premium drinks packaging strategy can mean big benefits for your business.
Explore the four reasons why paper-based tubes are the obvious choice for premium drinks brands looking for unmatched protection for their products, the planet, and their future business success.
Premium cardboard tube packaging for spirits
When it comes to effective drinks packaging, premiumisation is everything. It shapes consumer perceptions of your brand and can supercharge sales within the competitive spirits market.
Packaging is often the first thing someone sees of your brand, and paper-based tube packaging can influence purchasing decisions by conveying the quality, value and appeal of your product in an instant.
Consumers are seeking seamless omnichannel experiences, which means giving them the same positive experiences of your brand both online and in-store. Premium paper-based tube packaging can help your products stop shoppers in their tracks in a retail environment and convert browsers into buyers online.
With striking designs, bespoke branding and luxurious finishes, paper tube packaging transforms a practical protective tube into a powerful way to enhance the perceived value of what’s inside.
Sustainable round tube packaging for spirits
Sustainability is no longer a nice-to-have for consumers - it’s an expectation.
Environmentally-conscious consumers prioritise sustainability when they shop, purposely seeking out brands that showcase a commitment to environmental responsibility. In fact, 75% of consumers are more likely to purchase brands that offer green or sustainable products (Deloitte Global).
Premium paper-based tube packaging aligns with these core values, offering a solution that not only meets the industry’s packaging needs and can withstand the trials of transit but also reflects your dedication to putting the planet at the forefront of your brand.
